Founder Journey · 7 min read
Why I Chose to Build Companies After Years in Technology
Leaving a career you are good at is not a leap of faith. It is a calculation about where your next decade of work matters most.
Insights
Ideas, Lessons & Perspectives.
Written from inside the work: what I'm building, what broke, what I'd do differently, and what I'd tell a founder starting today.
Articles
Entrepreneurship · 6 min read
The Hardest Part of Building a Startup Isn't the Technology
Code is the part you can control. Customers, cash and people are the parts that decide whether the company survives.
Technology · 8 min read
What Salesforce Taught Me About Business
Enterprise platforms teach you something founders often miss: process is a product, and bad process breaks good software.
Execution · 5 min read
Why Founders Need to Understand Operations
Strategy sets direction. Operations decide whether that direction ever reaches a customer.
Entrepreneurship · 6 min read
The Difference Between Having an Idea and Building a Company
Everyone has the idea. Very few people are willing to do the unglamorous work that turns it into a business.
Founder Notes
A decision I almost got wrong
The cheapest option would have cost us a customer relationship worth ten times the saving. Speed is not the same as haste.
A hiring lesson I paid for
I hired for enthusiasm and hoped judgement would follow. It does not work in that order.
Something I changed my mind about
I used to believe the best product wins. Distribution wins. The best product with distribution wins permanently.
What I'm building this month
Tightening the quoting engine, rewriting onboarding, and saying no to three things I would have said yes to last year.
On quiet weeks
Not every week produces a milestone. Most weeks produce the conditions for one.
Topics
TechnologyEntrepreneurshipLeadershipGlobal BusinessInnovationCareer GrowthFounder JourneyExecution